INTRODUCTION: The author agrees with this notion “technology is the oil of the 21st Century”, albeit the voice of this statement has already opted to drop out of the presidential race on 11th February. In fact, the creation of Chatbot supplements this notion. Unless you are averse to technology, chances are you would have heard of Chatbot and the future of e-commerce . Colloquially, a "chatbot" is a computer program that can hold a conversation with a person, usually over the internet. The influence of chatbot is ubiquitous across the board- you can see them in customer services, team communications, sales, and marketing et cetera. This article seeks to examine just how central Chatbot's role is in the current digital epoch and the proliferation of digital marketing . FACTS: WHY CHATBOTS? FACT 1: Saves solution time: Traditional Interface: Fig. 1: Problems with Traditional Online Experiences. (Source: 2018 State of Chatbots Report) As can
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